AdsEdge
Regional Ad Splicer
Combining both functions of an Ad Server and a Splicer, AdsEdge is a standard-based solution designed to insert Targeted Content of file-based content (Ads, News, Weather, etc.) for DTT or cable networks. It behaves as an Ad Server to store content and schedule files, and behaves as a deterministic Splicer to update the live stream upon reception of SCTE-35 triggers.
Highlights
Ad Server & Splicer in One Box
AdsEdge combines both functions of Ad Server and Splicer. It behaves as an Ad Server to store content files (Ads, News, etc.), schedule files and it also generates the reports. It behaves as a deterministic Splicer to update the live stream with dedicated content upon reception of triggers.
Deterministic Ad Insertion for DTT SFN Operations
AdsEdge perfoms deterministic content replacement in order to be compliant with terrestrial SFN broadcasting networks: bit-to-bit equivalent playlist insertion for each AdsEdge of the same SFN cell.
Ad Insertion for Statmux TV Multiplexes
Content insertion for both constant and variable bitrate (CBR/VBR), enabling insertion at the edge of the network. Real-time analysis is performed to insert the highest quality possible, based on the ABR technology.
Industry-standard SCTE Interfaces
Content insertion is based on deterministic playlist (SCTE-118-3) insertion into a live stream following a SCTE-35 trigger.
Available for Different TV Plaform Delivery
The solution is compatible with any terrestrial network, including DVB-T, DVB-T2, ISDB-T and is also efficient for cable networks.
STB or iDTV Receiver Agnostic
The content insertion does not modify audio and video content, ensuring compatibility with all DTV receivers and no service quality loss.
Applications
- Targeted Ad insertion in live TV service
- Regional based content insertion:
- Local TV news
- Local Weather forecast
- Sustainable TV program
Other Benefits
- Easy to deploy, easy to use
- Cost efficient : keep control of the costs while increasing the advertisement catalog and revenue generation
- Ensures viewers loyalty by matching viewers expactations
- Reduces environmental impact by mutualising TV distribution at the network’s edge
Technical specifications
INPUTS
Control
1x Gigabit Ethernet (RJ45) for GUI/SNMP and for file upload
TS/T2-MI
Up to 2x ASI inputs (BNC)
1x Gigabit Ethernet (RJ45) - Option for TS/T2-MI over IP input streams
Up to 2x DVB-S/S2 inputs (F-type) with HDmSat-AdsEdge (one active)
OUTPUTS
TS/T2-MI
2x mirrored ASI outputs (BNC)
1x Gigabit Ethernet (RJ45) - Option for TS/T2-MI over IP output streams
Availability
ASI bypass (option) to always output incoming TS/T2-MI over ASI
FEATURING
Standards
ETSI TS 102 773 V1.3.1
SCTE-35 and SCTE-118-3
MPEG-2 and MPEG-4 AVC/HEVC
TV Content Insertion
Regional insertion of file-based content into a live TS/T2-MI stream
Upon SCTE-35 trigger reception or manual trigger command
Report generation for Ad agencies (sales houses)
Up to 8 simultaneous insertions (in 1 MPTS or 8 SPTS)
Storage
128 GB internal memory available
Schedule files and reports
Flexible files delivery (FTP or other)
DVB-T2 Compliant
T2-MI input and T2-MI output
Single and multiple PLP support
SFN Compliant
Deterministic local Ad insertion to enable SFN broadcasting
No external reference needed
VBR Insertion
Variable bitrate insertion for STATMUX streams
Automatic detection of the available bitrate
Selection of the corresponding video chunk
Service Availability
ASI bypass to deliver the live stream in case of power failure
Monitoring & Supervision
Easy-to-use HTML5 GUI
User management
Full SNMPv2 support
Physical
Height
Width
Depth
Format
Front Panel
Power Supply
Power Consumption
Operating Temperature
Deployment options
Front
Back
Ordering codes
AdsReach-Access
- Ads substitution based on SCTE-35 trigger, Scheduled or manual through API
- Centralized Ads Management including Ads provisioning and delivery, Playlist management, AsRun logs storage, AdsServer interfaces
- To order with a minimim of 1 day of Project Development and 1 day of Technical Assistance for system setup
- 1 year, 3 years or 5 years commitment
AdsReach-Performance
- Ads substitution based on SCTE-35 trigger, Scheduled or manual through API
- Centralized Ads Management including Ads provisioning and delivery, Playlist management, AsRun logs storage, AdsServer interfaces
- System redundancy for ads substitution and centralized Ads Management
- To order with a minimim of 1 day of Project Development and 3 days of Technical Assistance for system setup
- 1 year, 3 years or 5 years commitment
AdsReach-Ultimate
- Ads substitution based on SCTE-35 trigger, Scheduled or manual through API
- Centralized Ads Management including Ads provisioning and delivery, Playlist management, AsRun logs storage, AdsServer interfaces
- System redundancy for ads substitution and centralized Ads Management
- SCTE-35 generation based on content detection
- TS and SCTE-35 Monitoring
- To order with a minimim of 3 days of Project Development and 5 days of Technical Assistance for system setup
- 1 year, 3 years or 5 years commitment